RSA announces key executive hires to the Fraud & Risk Intelligence executive team

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RSA announced Armen Najarian, Leah Evanski, and Dan Welch as three new additions to the Fraud & Risk Intelligence executive team.

All three now report directly to Reed Taussig, Chief Executive Officer of the RSA Fraud & Risk Intelligence business.

Armen Najarian, Chief Marketing Officer is a 15-year Silicon Valley veteran with deep experience leading the marketing function for fast-growing fraud prevention, predictive analytics, and cybersecurity companies.

His most recent leadership roles include CMO positions at Agari and ThreatMetrix, the latter of which he established as the definitive category leader for digital identity solutions.

Leah Evanski, Global Head of Business Development & Strategic Alliances has spent her career building successful teams in sales, channels, strategy, product management and services.

She brings a wealth of go-to-market experience in data, analytics, identity and fraud decisioning, having led teams at FICO, Experian, BioCatch and ThreatMetrix.

Dan Welch, Vice President of Global Client Services is an award-winning executive whose tenured experience in the cybersecurity space includes leadership roles at ThreatMetrix and Adara.

Dan began his career in field sales, then migrated to technical roles in product management and engineering. He has spent the last 20 years focused on managing client services leading to multiple successful exits.

“Since joining RSA in December of 2020, job number one has been to establish a leadership team of proven fraud prevention and digital identity executives,” said Taussig.

“With Armen, Leah and Dan now on board, we have assembled some of the industry’s most respected veterans with a track record of delivering exponential growth.”


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